(Part two of Naive Art for Educational Media)

Have a vision for your project. Is it a high concept, short and artful film, or are you wanting to provide practical information? Instructor or topic introductions, how-to instructions, and concept explanations can be effectively produced with lower production values, less time and cost if a few simple guidelines are considered.

Assess your resources

If you have an in-house production team, take advantage of their skill, knowledge, experience and access to equipment and software, especially if high production values are needed.

If you don’t have concierge-level support for your media projects, determine if training is available for a do-it-yourself approach. We have a new Ed Media program at Douglas College that does exactly this. There are also video-tutorial courses on Lynda.com to help get up-to-speed with pre-production, production and post-production tasks for media projects.

If you have little time for planning with experts or training opportunities, all is not lost. You can resort to a naïve art approach to video and audio recordings. Well, maybe not too naïve, as you’ll see from the following suggestions.  Continue reading The difference between film-making and video